Heidi Ruggier

President & Founder, Matte PR | Editor, Glossi Mag

Heidi is an expert at identifying and creating unique, newsworthy opportunities for clients. Her work focuses on building meaningful relationships with media, influencers and industry leaders across Canada. Heidi’s aim is to motivate audiences to participate, share and talk about the content Matte PR creates. Her strategic approach to public relations is what continues to drive her team’s success.

Heidi studied communications at the University of Malta, specializing in film and journalism. She is a mentor with Toronto Fashion Incubator and sits on the following advisory councils: Ryerson School of Fashion and Italian Chamber of Commerce of Ontario. She’s an active member of Fashion Group International. Her career in public relations began with an intensive mentorship by industry maven Nina Budman.

Wendy So

Consultant

Wendy is a public relations professional who loves generating newsworthy stories and executing creative campaigns for a roster of diverse lifestyle clients. She is a team player that is quick to adapt and is dedicated to building key media relationships. Having graduated with a creative industries degree from Ryerson, she understands the minds of today’s modern consumer. Wendy has a creative eye that allows her to generate unique strategies to delivery key messages in an out-of-the-box way.

Ellyssa Gandhi

Consultant

Ellyssa is skilled in the art of communications, holding a Commerce degree from University of Guelph with a major in marketing. Integrated communication planning, content creation and strategic media relations are all a part of her professional repertoire. Our roster of diverse clients requires her to be a nimble storyteller with the ability to generate newsworthy stories and PR campaigns for a range of channels. Ellyssa manages client accounts in a number of categories including fashion, lifestyle, food & beverage and tech where she uses her attention to detail and eye for design to power her team’s success.